The third class of the Sandler Sales training class focused on asking the questions needed to draw out your potential client in order to seal the deal and get the job. The idea is that if you ask the right questions you will not only find out what the problem is, you’ll also be able to establish trust with your potential client and make them feel understood—the cornerstone for getting the job.

You need to find out what brings the client to you—what isn’t working for them. If they’re coming to you, there is already a problem they’re trying to fix. So ask them why they’re not using the same person as before. You need to know what has changed for them and what pressures they’re under that makes them want to go in a different direction.
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I've been in the art and photography industry for 15 years as a photographer, curator and art consultant. I've been fortunate to work with ASMPNY as a portfolio reviewer as well as a panelist for photography events here in the city. Earlier this year my exhibition, "Hotter Than July" was reviewed by senior art critic of New York Magazine, Jerry Saltz. In the past I founded veaux.org, a site for emerging creatives with a gallery space in Chelsea as well as curator/consultant of exhibitions for the Hipstamatic iphone app. Currently I'm working on a project documenting the New York art world while curating exhibitions around the city.
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